Affiliate Marketing: Where both sides benefit

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I've always wondered how life would've turned out had I gone down the path of a financial advisor...well this is me giving it a shot so ALL STUDENTS pay attention!!! Ever heard of affiliate marketing? No? Well the definition on Wikipedia gives it as such: "Affiliate marketing is a marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate's own marketing efforts".

Basically what that means is that affiliate marketing is promoting other people's (company's) product and earning a commision in return (if a sale is made). So you're essentially working for a company on an "unofficial" basis. As an affiliate you basically do a number of tasks such as promoting other people's or the company's product using a special link with a code only being used by you embedded into it, this is required by the advertiser to track the leads referred by you. Should someone buy that product (or in some cases complete a task like signing up or completing a survey) using your link, it gets tracked by the advertiser and you are rewarded a commission, which is a percentage of the sale price but can also be a fixed amount as set by the advertiser. This way both the advertiser and the publisher is benefited. Advertisers get more sales of their product when many publishers/affiliates promote their product and Affiliates in turn generate revenue by promoting the product.

Affiliate marketing isn't so simple however...this is due to the fact that the product you are advertising should be advertising friendly for your specific market. This brings us to the fact that not all products or services can be marketed on this new platform. However depemding how well one can communicate with their public almost any product on earth can be marketed with the correct insight and knowledge so this will serve as a key factor in whether your company ends up being a success or not.